Key Projects and Achievements
Highlights of projects and successful outcomes.
DAI/UK FCDO Beta Nigeria Campaign
We led the communications strategy for the Beta Nigeria Campaign under the UK’s Partnership for Learning for All (PLANE) program. Our scoping study secured long-term funding, enabling campaign implementation across Abia, Kaduna, Kano, and Jigawa states, driving impactful education reform.
The Moth Global Storytelling
As a global storyteller with The Moth, Ideas and People contributes to a renowned platform that celebrates the art of storytelling. Our involvement includes crafting compelling narratives for diverse audiences, featured in global events, podcasts, publications.
Smilebox Digital Marketing and Content Amplification
Ideas & People manages Smilebox, a digital marketing project focused on amplifying and promoting digital content and assets for individuals and organizations. By leveraging cutting-edge strategies, Smilebox enhances online visibility, engages diverse audiences, and drives measurable results for clients across sectors.
Gates Foundation Enhancing External Communication and Voice
As a consortium partner with University Media, Ideas and People leads communication efforts for the Gates Foundation’s Enhancing External Communication and Voice project. This initiative focuses on amplifying the Foundation’s visibility in key areas—Health, Nutrition, Agriculture, and Digital Innovation—across the deep engagement states. Our team employs strategic communication assets and tactics to enhance stakeholder engagement and elevate the Foundation’s global and regional impact.
USAID Chemiconics Lagos Urban WASH Project
Ideas and People collaborated with key Lagos State agencies to develop strategic communication plans for the Lagos Urban WASH Project. These plans integrated brand communication, media engagement, and two-way communication approaches to enhance citizen engagement, build public trust, and improve revenue generation for utility services.
Niger State Government Strategic Planning and Communications
Ideas and People served as the lead consultant for the Niger State Strategic Planning Commission, guiding the development of the state’s 4-year Development Plan and Medium-Term Sector Strategies through extensive stakeholder collaboration. We ensured the plan aligned with the state’s unique needs, strengthening governance, resource management, and service delivery through strategic communications and policy support.
Institute of Human Virology Nigeria (IHVN) Stillbirths Advocacy and Communications
We developed and executed a comprehensive Advocacy Communications campaign for IHVN’s Stillbirths Awareness campaign, targeting policymakers, media, and the public through targeted campaigns, stakeholder engagement, and public awareness efforts. Our work has driven policy influence and mobilized resources to address stillbirth prevention and maternal health challenges.
Independent Corrupt Practices Commission (ICPC) Strategic Communications and Policy Support
Ideas and People provided high-level strategic communications and policy support to ICPC’s National Ethics and Integrity Policy plan. We spearheaded the development of a comprehensive communication strategy, aligning it with modern practices to enhance the Commission’s outreach and engagement. A flagship initiative under this partnership was the launch of EthicsPod, Nigeria’s first anti-corruption podcast, designed to engage youth in the fight against corruption and foster greater public awareness.
USAID DAI State to State Knowledge Management
As lead copy editor, Ideas and People refined 36 high-level technical governance documents, ensuring clarity, accuracy, and visual appeal. Our work enhanced the accessibility and impact of these documents, supporting effective communication of complex governance information.
The World Bank SURWASH Strategic Communications
We led a $280,000 strategic communications and knowledge management program for the World Bank’s SURWASH program team (EC materials nationwide, fostering public awareness and promoting behavioral change to improve WASH practices across Nigeria.
Our Services
We are a seasoned policy and communications strategist with over 17 years of experience, Ideas and People combines strategic expertise with innovative multimedia approaches. Our services include:
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Through The Noise
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